Notes on Motives: Types and Measurement | Psychology
In this article we will discuss about the types and measurement of motives. Types of Motives: 1. Physiological motives or primary motives 2. Psychological motives or secondary motives. 1. Physiological Motives: Hunger and Thirst: (a) Hunger: Experiments done earlier in this century led to the conclusion that the source of the hunger motivation was stomach contractions. But many believe that [...]